Wallet Squirrel started in 2015 and since then built a community of amazing people. According to Google Analytics, our audience is primarily men (70%) and women (30%) from the United States, between the ages of 24 to 45. These are people who are looking for the tools/services to help them work at home, build a side-hustle and need advice on money management. *Updated March 1, 2021 or see our latest Income Reports for recent metrics.
Advertising + Pricing
Our revenue model on Wallet Squirrel is primarily supported through website ads and affiliate commissions. However, we recognize there are opportunities to partner with amazing organizations so we identified these below.
When we say partnerships, we are in this together. As we continue to grow, so does the content we created together.
Please know we are immensely proud of our website and will not accept poor quality or negotiate our rates. In fact, we only accept a few partnerships each quarter due to our rigorous review process. So please send us your first, absolute best pitch or it’ll be trashed.
Sponsored Post / Review
These are posts that feature a particular product or service. This cost covers our review time and placement on Wallet Squirrel. Here is a great example of what a sponsored post can look like. This provides one do-follow link lasting 1-year (renewable annually).
Additional Options for Sponsored Posts
Wallet Squirrel to write the Sponsored Post/Review For You
Andrew and Adam can write the sponsored post for you, using our own voice. This will be a completely honest review or highlight of your product/service. This post will get more attention as it’s written by the site owners. Please note, if we don’t like the product, we’ll let you know beforehand.
Turn Your Post Into a YouTube Video
Costs: $399 Per Video.
We will take your post and convert the content to a professional video for our YouTube channel. This will reach additional audiences and provide additional links for your product/service.
Syndicate Your Post to 60+ News Sites
We will syndicate your sponsored post to over 60 news sites. We’ve found that syndication is a great idea to expand your reach with additional authoritative websites and get more traffic to your sponsored post.
We will create a press release related to your post and build additional links through its distribution. Press releases are a great way to get additional links, build brand recognition and receive more traffic.
Costs: $899 (Includes Prize $250 Value)
We will host a large sweepstake give-a-way related to your brand and promote the sweepstakes on 60 additional websites. Contestants are incentivized to follow your brand’s social media platforms and email list for additional entries into the contest. This is a great way to build your brand reputation along with your social media following and email subscribers.