Over the last 2 years, I’ve done SO much writing for this blog. I wanted to branch out, stretch my creative muscle and financial know-how writing for a larger publication that pays per article. I started out on the financial website Seeking Alpha since it’s common place now for me to write/talk about finance. Here are the blueprints to How I published my first article on Seeking Alpha and got paid.
First, What’s Seeking Alpha?
Seeking Alpha is an online financial journal for investment research covering stocks, bonds, assets classes, ETFs, and investment strategies. It looks a bit like this.
Why Write for Seeking Alpha?
Anyone who is first starting out as a freelance writer should start with a small publication, getting their feet wet and then lead into larger publications. You shouldn’t expect to be published in the New York Times with your first article.
I heard other bloggers talk about writing for Seeking Alpha so I looked into it. I even heard it was easy to get published on Seeking Alpha. So I decided to start small (FYI, it’s not that small).
Seeking Alpha has TWO different publishing platforms. One is like a blog where you sign up and they’ll publish any article you write to your own “mini blog” and the other is for exclusive articles that Seeking Alpha will pay you for. I discovered that was MUCH harder to get published on.
What does Seeking Alpha Pay-Per-Article?
Every article exclusively published on Seeking Alpha receives a base payout of $35 PLUS $0.01 for every page view. So no matter what you get published, you will receive $35 and if it’s widely viewed you’ll receive $10 per every 1,000 page views.
The higher the page views, the more money you make. Plus there is no timetable for payments, so you’ll continue to receive paychecks from high visited articles for months.
The average article on Seeking Alpha makes $68.79, meaning the average article receives 3,379 page views. It’s way more then what Ebates pays.
Here’s How Writing for Seeking Alpha Went Down
Don’t expect it to be easy
I went into this thinking it was easy (like the other bloggers said) so I spent a little time on my first every article. After recently selling off a majority of my portfolio to pay off my car, I sold my position in Coca-Cola first. So I figured I’d write about that.
My first article was titled “3 Reasons Why Coke is Basically Just Backwash Now”. I spewed out some opinions, ran up about 600 words and hit submit. I submitted it to the “mini-blog” AND their exclusive article submission platform that actually paid per article.
Well, it was published to the mini-blog no problem, that was easy! However, I discovered it’s MUCH harder to get published in their exclusive journal where they pay-per-article. Here was my first Rejection.
HOLY CRAP, that is not easy, they flat out rejected the article. I honestly wasn’t expecting a rejection and it kind of hurt. I REALLY wanted to give up. I only tried again I made it a goal to get paid for an article in my May Income Report. Stupid goals.
I only tried again because I made it a goal to get paid for an article in my May Income Report. Stupid goals.
They gave me some great feedback though, so I revised my article and tried again.
I revised my article and re-submitted
I have to admit, they at least read the article close enough to give me valuable feedback. I’m pretty sure if I ever went back to school to get my MBAf, I’d submit all my articles to Seeking Alpha before my professor.
So I narrowed my focus more and concentrated on one of the reasons why I wanted to abandon Coca-Cola. I narrowed down my focus into the health movement and how the Soda Tax is affecting the soda industry. I sourced every thought with hyperlinks and fleshed out opinions replacing them with facts. I was quite proud of my article.
It still wasn’t enough, Rejected.
SERIOUSLY! Was this the editor for Berkshire Hathaway? I had over ten sources and a well-written piece covering an interesting topic. However, they wanted more on how it specifically affects Coca-Cola. My article should cover how exactly is A is affecting B and how it relates to C. So they wanted to get in the weeds with how exactly is the Soda Tax directly affecting Coca-Cola and how is the company responding to the growing health concerns.
All illusions that publishing to Seeking Alpha was easy, were now shattered. I started going finance ninja and pulling stats.
I revised my article once more and was accepted!
I spent more time looking through Coca-Cola’s financial reports, understanding how the current 8 cities who passed a “soda tax” have affected both their tax growth, the decline in soda sales and future growth of the tax. As well as read Coca-Cola’s Letter to Share Holders about the future of the company and their responses to the current cities enacting the tax.
I now had a pretty good idea now how the Soda Tax is affecting Coca-Cola and Seeking Alpha loved it.
YES! The final article is now published on Seeking Alpha, Coca-Cola And The ‘Soda Tax’. In the first 2 days, it’s received 1,340 views which equals $48.40 ($35 base pay + $13.40 for page views).
As well as receiving over 38 comments, primarily from people who REALLY hate taxes.
It’s exciting to think of oneself as a finance writer, once you’ve been officially paid for an article to be published. There is so much that goes into an article that gives it substance and obviously a bit more difficult than I originally imagined. However, the process I feel is similar to other freelance writing jobs if you want to earn extra money.
I will absolutely do a couple more Seeking Alpha articles in the future. Maybe once a month, it’s a great learning opportunity, and I’m all about residual payments from page views as a new passive income stream.